The most important thing to remember about communication is that you can't talk to people who aren't listening. The people in your business are busy, so you need to make it easy for them to understand what you want. We'll help you simplify your communication: making your messages clearer, more relevant and easier to absorb. And we'll help you get those messages across to your people in a way that makes them want to listen.
Every business faces the challenge of translating complex, multi-layered business strategies into a story that’s meaningful and engaging for the people who need to deliver it. John Lewis is no exception.
We used the ‘onesie’ as a visual hook to bring all the different strands of the partnership’s strategy together in one place, condensing a 60-page business plan into something everyone could get.
We used the ‘onesie’ as a visual hook to bring all the different strands of the partnership’s strategy together in one place, condensing a 60-page business plan into something everyone could get.
Tripping and slipping accidents cost Tesco millions of pounds a year - so we introduced ‘Kill Spill’ as a way to engage people with better working practices. The bright cartoon imagery and light tone of voice are the perfect antidote to the usual earnest health & safety messaging - and proved an immediate hit with colleagues. Within six months of the campaign breaking, accidents in Tesco stores were down by 17%.
Compass provides in-house catering for a number of other businesses. This creates an unusual engagement challenge, as their employees (many of whom don’t speak English as a first language) often spend all day in another working culture. We developed this StoryMat© as a simple, visual and interactive way to give them a sense of connection and purpose. It quickly improved both employee engagement and customer satisfaction.
